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Article Matching allows you to embed contextually relevant videos from your library into your articles. By making a simple addition to the player setup, this feature provides you the following benefits:

  • An automated solution to embed contextually relevant videos from your JWP library into your articles with no additional editorial resources

  • Increased reach and monetization opportunities for your videos with minimal editorial involvement

  • Potential for increased video engagement

When a viewer visits your page, the proprietary Article Matching algorithm uses page metadata to search the metadata of your hosted or registered videos. With the results of the search, a playlist of videos that is relevant to an article is displayed and played in the HTML5 player. In the event that the search results do not return a relevant video, a <a href="/platform/docs/vdh-create-a-trending-playlist" target="_blank">trending video playlist</a> appears.

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## Supported Languages

Article Matching supports the languages listed below.

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Arabic (ar)Chinese (zh-Hans, zh-Hant)Czech (cs)Danish (da)
Dutch (nl)English (en)Finnish (fi)French (fr)
German (de)Greek (el)Hindi (hi)Hungarian (hu)
Indonesian (id)Italian (it)Japanese (ja)Korean (ko)
Norwegian (no)Portugese (pt-BR, pt-PT)Romanian (ro)Spanish (es)
Swedish (sv)Thai (th)Turkish (tr)ο»Ώ

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## Setup

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If you are a developer or have developer resources, you can enable Article Matching using [these steps](πŸ”—ο»Ώ).

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Use the following steps to add Article Matching on your page with a single line of code:

  1. Create an <a href="/platform/docs/vdh-create-an-article-matching-playlist" target="_blank">Article Matching playlist</a>.

  2. Click **EMBED**.

  3. On the pop-up screen, select a **Player** from the dropdown menu.

  4. Copy the **Embed Code**. If you are adding Article Matching to an iframe, copy the code on the **IFRAME** tab.

  5. Click **CLOSE**.

  6. Paste the embed code at the location on your page where the player should appear.

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## FAQs

Below are several frequently asked questions about Article Matching.

<details><summary><strong>What data does JWP use for Article Matching?</strong></summary>

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Article Matching uses the Open Graph title of the article (or the HTML title if there is no Open Graph title), page description, and other page metadata to run a search query against the metadata of the hosted or registered videos in your library.

To ensure the best performance, be sure to [add metadata](πŸ”—ο»Ώ) to each of your videos.

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<details><summary><strong>Does Article Matching work when the HTML5 player is in an iframe?</strong></summary>

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Yes.

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<details><summary><strong>Do I need to create a new player to use Article Matching?</strong></summary>

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Although you do not need to create a new player, we _strongly recommend_ that you create a new player (see instructions below), new [ad schedule](πŸ”—ο»Ώ), and new demand line items in your ad server. Doing this will allow to separate the stats and performance related to Article Matching.

You can always create a new player from your JWP dashboard:

  1. From your dashboard, click **Players > CREATE NEW PLAYER**.

  2. Replace the default title with a unique player title.

  3. (Optional) Customize the player behaviors and social media sharing options.

  4. Click **SAVE**.

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<details><summary><strong>Is Article Matching supported through WordPress?</strong></summary>

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Article Matching playlists that are created in your JW Player dashboard can be added to your WordPress content.

To add an Article Matching playlist, use the following steps:

  1. Install the JW Player for WordPress plugin for a cloud-hosted or self-hosted player. Free and Premium options are available.

  2. In the WordPress editor, select the Article Matching playlist from the **JW Player for WordPress** section.

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