Schedule ad breaks

1. Under Configure ad breaks, choose Add breaks manually.
2. (Google IMA) Select a VPAID Mode for the ad.
   

   VPAID Mode	Description
   Insecure	Loads in a friendly iFrame This allows the ad access to the site via JavaScript.
   Secure	Enabled using a cross domain iFrame VPAID ads cannot access the site. A VPAID ad that depends on friendly iFrame access may not play.
   Disabled	No ad VPAID ads will not play. An error will be returned if VPAID ad is requested.

   
   
3. Click + icon to create a Preroll, Midroll, or Postroll ad break. The configuration panel appears.
4. In the text box, enter the URL of the ad tag.

   💡

   Macros can be added to each ad tag to target the ads returned. These macros are replaced in real time. It is common to add 10+ macros to a single ad tag.

5. (VAST - Optional) Click + Add waterfall tag to enter additional ad tag URLs.

   💡

   Creating an ad tag waterfall helps you to maximize ad revenue by attempting to show a valid ad to your viewers during an ad break.

6. (VAST - Optional) To increase viewer engagement, click Skippable after ___ seconds and enter the length of time in seconds a viewer must watch an ad before having the ability to skip the ad.
7. (Optional) Click Non-linear overlay ad to allow an ad banner to display over video content without disrupting the video.


8. (Midroll) Define the Break timing:
   1. Select an option from the Break timing dropdown menu.
   2. Next to the Break timing dropdown menu selection, enter the location in the video where a midroll ad break occurs.

      Option	Guidance
      Seconds into video	Enter the video location in seconds.
      % of video	Enter the video location as a percentage of the video. Example: Enter 15 for 15%.
      Timecode	Enter the video location as a timecode in hh:mm:ss.mmm format. Example: 00:15:25.001



9. Click Done after configuring each ad break.

1. Under Configure ad breaks, choose VMAP.
2. (Google IMA) Select a VPAID Mode for the ad.
   

   VPAID Mode	Description
   Insecure	Loads in a friendly iFrame This allows the ad access to the site via JavaScript.
   Secure	Enabled using a cross domain iFrame VPAID ads cannot access the site. A VPAID ad that depends on friendly iFrame access may not play.
   Disabled	No ad VPAID ads will not play. An error will be returned if VPAID ad is requested.

   
   
3. Enter the ad tag URL.

   💡

   Macros can be added to each ad tag to target the ads returned. These macros are replaced in real time. It is common to add 10+ macros to a single ad tag.

The Dynamic Ads approach lets you customize ad experience rules that are based on your goals and the end user experience.

Key Benefits:

• Tailor the viewing experience with intuitive, non-technical ad rules
• Set ad rules based on customer goals
• Boost monetization through increased opportunities for ad fill and impressions
• Use preset rules to easily align your ad strategy with industry specifications

Follow these steps to configure Dynamic Ads:

1. Under Configure ad breaks, choose Dynamic Ads.
2. (Google IMA) Select a VPAID Mode for the ad.
   

   VPAID Mode	Description
   Insecure	Loads in a friendly iFrame This allows the ad to access the site via JavaScript.
   Secure	Enabled using a cross-domain iFrame VPAID ads cannot access the site. A VPAID ad that depends on friendly iFrame access may not play.
   Disabled	No ad VPAID ads will not play. An error will be returned if a VPAID ad is requested.

   
   
3. Under Ad events, click + Add next to Preroll or Midroll. The configuration panel appears.
4. Enter the Ad tag URL.

   💡

   Macros can be added to each ad tag to target the ads returned. These macros are replaced in real time. It is common to add 10+ macros to a single ad tag.

5. Define the Ad rules.

   Rule	Description
   Presets	Defines how ads are scheduled relative to content Possible options: 1:1 Balanced Sets ads to appear in real time with content watched, maintaining a continuous one-to-one ratio of ad time to content time Example: Watching 30 seconds of ads requires at least 30 seconds of content playback before another ad is eligible. 1:1 Maximized Sets ads based on the full duration of the media item, allowing up to a one-to-one ratio of ad time to content time across the entire playback Example: A 5-minute item can include up to 5 minutes of ads. NOTE: Ad concentration may vary or be front-loaded. Custom Enables setting a specific content-to-ads ratio
   Ratio Type	Defines how the content-to-ads ratio is calculated This option is automatically set for 1:1 Balanced and 1:1 Maximized, and only selectable when using Custom. Possible options: Balanced: Calculates ad eligibility based on content already watched, ensuring the ratio is maintained throughout playback Maximized: Calculates ad eligibility across the full duration of the media item, which can result in more ad time than content time if playback is abandoned before completion
   Content to ads ratio	Sets the desired balance of content time to ad time Example: A 5-to-1 ratio will play about 5 minutes of content for every 1 minute of ads.
   Minimum time between ads	Sets the minimum playback duration required between consecutive ads, in seconds Example: If the threshold is 15, ads will not appear more frequently than once every 15 seconds.
   Minimum time before first ad	Sets the minimum playback duration required before the first ad can be inserted, in seconds Example: If the threshold is 45, the first ad will not appear until at least 45 seconds of content has played.
   Minimum content duration for midrolls	Sets the minimum media item duration required before midroll ads can be inserted, in minutes Example: If the threshold is 3 minutes, a 2-minute item will not include midroll ads.