Dynamic Strategy Rules Library

Learn how about the Dynamic Strategy Rule library and experience configurations

The Dynamic Strategy Rules library is a centralized repository where you can create, store, and manage experience configurations.


Dynamic strategy rules library

Dynamic strategy rules library


An experience configuration specifies how a JW Player Experience should function within a strategy.

These configurations improve how you create experiences for your viewers:

  • Reuse configurations across branches and strategies
  • Run A/B tests between configurations, promoting winning setups to enhance strategy performance
  • Create multiple versions of each configuration type
  • Centrally manage updates that automatically apply across all uses of the configuration

The following table describes and links to documentation for each configuration type.

Item Description
Player UX Defines player behavior settings, such as autoplay, viewability, and analytics tracking
Media curation Defines playlist recommendations and advanced content selection options
Advertising Ensures consistent advertising setups across different parts of a strategy