Streaming (beta) ᴮᴱᵀᴬ

Learn how to interpret and refine streaming performance data

👍


This is a beta offering. You can request access to this beta feature through your JWP Account Manager.

By using this documentation, you are agreeing to abide by the terms of the JWP Beta Program Agreement.


Understanding the scope and patterns of your streamed content enables you to optimize your content strategy. While you may be delivering high volumes of streamed minutes, actual consumption may fall short of business goals:

  • High daily views may not lead to high subscriber conversion
  • Viewing may be concentrated in low-priority regions
  • Streaming minutes may be declining over time

To identify and address these issues, you need meaningful insight.

The Streaming (beta) tab offers a high-level view of how audiences interact with your streamed content. This includes daily viewing and login trends, time-based usage patterns, and geographic and platform-specific insights.

Steaming (beta) visualization

Steaming (beta) tab

Use the Streaming (beta) tab to answer key questions such as:

  • How large is the daily audience across Live and VOD content?
  • Are logged-in subscribers actively watching content?
  • Which countries, devices, or titles are driving the most streaming minutes?
  • Is viewership shifting over time, and where are those changes occurring?



Explore the Streaming (beta) tab

Each section of the Streaming (beta) tab highlights a specific part of the streaming content experience. The following table explains each section and potential business usage.

SectionDescriptionBusiness Use
Minutes delivered (VOD)Number of minutes of VOD content streamedView usage during a specific timeframe.
Minutes delivered (Live)Number of minutes of Live content streamedView usage during a specific timeframe.
Average daily viewersAverage number of daily viewers watching streamed contentUnderstand the size of your audience across Live and VOD streamed content.
Average daily loginsAverage number of logged in subscribers watching streamed contentLearn the size of your logged in subscriber audience across Live and VOD streaming.
VisualizationTime-based chart comparing minutes of content streamed (bars) and viewers (line)Identify shifts in streamed (Live or VOD) minutes or audience size (non-subscribers or subscribers).
Top countriesCountries ranked by total (Live and VOD) minutes and daily viewersIdentify where your most active active viewers are located.
Top platformsViewer platforms ranked by total (Live and VOD) minutes streamed and daily viewersUnderstand which devices drive the most content consumption.
Top mediaVideos ranked by Live minutes, VOD minutes, daily viewers, and total usersIdentify your most popular content.



Refine the data

By default, the dashboard displays results from the Last 90 days across all Live and VOD streamed content. You can adjust the dataset by selecting an alternate predefined timeframe or isolating a specific media title.

Follow these steps to update the displayed data:

  1. On the Analytics overview page, on the Streaming (beta) tab, select a predefined Timeframe (UTC).
  2. (Optional) From the Analytics per media dropdown menu, select or type the name of a single media to analyze.
  3. Click Run report. The dashboard data will update.

© 2007- Longtail Ad Solutions, Inc.