Define an experience

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This is a beta offering.

By using this documentation, you are agreeing to abide by the terms of the JWP Beta Program Agreement.

Dynamic Strategies provides several experiences based on a viewer's Visit Condition:

Each experience is explained in the following sections.



Content Experience

A content experience allows you to configure player options, customize player appearance, and select content to be displayed to the visitor.

Use the following steps to create a content experience:

  1. On the strategy tree, click +Add Experience. The Add an Experience popup window appears.

  2. From the Add an Experience dropdown menu, select Content Experience.

  3. Click Add. The content experience details page appears.

  4. Under Content Experience, enter a name in the Name your Experience field.

  5. (Optional) Expand the Player Settings section and configure the settings on the three tabs:

    • Player
    • Display Options
    • Additional Settings

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      As an alternative, you can copy the settings of an existing player:

      • Under Player Configurations Import, click Import Player Configuration. The Import Player Configurations panel appears.
      • Select the player configuration to import.
      • Click Import. The settings of the player populate the tabs of the Player Settings section.

      If you make changes to the existing player in the future that you want reflected in the strategy, you must repeat the previous steps.

  6. Expand the Playlist Settings section.

  7. Use the following table to define the playlist settings.

    SettingDescription
    PlaylistDefines the playlist to load into the player

    Use the following steps to define the playlist:
    1. From the dropdown menu, select a playlist.
    2. (Optional) Select the Use a Key Value Pair checkbox. In the field that appears, enter your custom data key, such as playlist_id.

      When this checkbox is selected, the value passed to the key from the loaded page specifies the ID of the playlist played to the user. If no value it provided for this key on the page, the playlist selected in the previous step will be used.
    Advanced Content CurationDefines the content to pin to a playlist position

    Use the following steps to pin media to a playlist position:
    1. Choose the Type of content to pin.
    2. Use one of the following approaches to define the item to pin:
      • From the dropdown menu, select a media item or playlist.
      • Select Use a Key Value Pair checkbox. In the field that appears, enter your custom data key, such as media_id_1 or playlist_id_1.

        When this checkbox is selected, the value passed to the key from the loaded page specifies the ID of the playlist played to the user.

    3. To customize additional slots of the playlist, click + Subsequent Play and repeat the previous steps in the play setting section that appears.
  8. Click Save.

  9. Click the arrow next to the title of page to return to the strategy detail page. The experience appears on the decision tree.



Advertising Experience

An advertising experience allows you to define video advertising settings, set up ad breaks, and enable Player Bidding.

Use the following steps to create an advertising experience:

  1. On the strategy tree, click +Add Experience. The Add an Experience popup window appears.
  2. From the Add an Experience dropdown menu, select Advertising Experience.
  3. Click Add. The advertising experience details page appears.
  4. Under Create Advertising Experience, enter a name in the Name your Experience field.
  5. (Optional) On the right side of the page, define the advertising experience:
    • Select your ad client.
    • Configure ad breaks.
    • Additional Options.

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      As an alternative, you can copy the settings of an existing ad schedule:

      • Under Ad Schedule Import, click Import Ad Schedule. The Import Advertising Schedule panel appears.
      • Select the ad schedule to import.
      • Click Import. The settings of the ad schedule will be used to populate all the advertising experience sections on the right side of the page.

      If you make changes to the existing ad schedule in the future that you want reflected in the strategy, you must repeat the previous steps.

  6. (Optional) Click the Player Bidding toggle to enable and configure Player Bidding. Use only steps 4-12 of Create a Player Bidding template to configure this section.
  7. Click Save.
  8. Click the arrow next to the title of page to return to the strategy detail page. The experience appears on the decision tree.


Hide Player

This experience hides the video player from the visitor.

Use the following steps to create this experience:

  1. On the strategy tree, click +Add Experience. The Add an Experience popup window appears.
  2. From the Add an Experience dropdown menu, select Hide Player.
  3. Click Add. The experience appears on the decision tree.