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Condition Groups

Learn how to create a condition group

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Condition groups allow you to create a series of branches through which visitor traffic is directed. Each branch contains a set of criteria (conditions).

Branches are executed sequentially in the order listed on the page. Visitors follow the first branch in which they meet all the conditions. If visitor traffic does not meet the conditions for any of the branches, it defaults to the All Other Visits branch of the decision tree.


Define a condition group

Add Condition branch page

Add Condition branch page


Follow these steps to create a condition group:

  1. On the strategy tree, click > Condition Group. The Add Condition branch page appears.
  2. Under Condition group, enter a Name.
  3. Under Configure Condition branches, enter a Condition branch name.
  4. Define a condition for the branch.
  5. (Optional) Add another condition to the branch:
    1. Click + AND condition or + OR condition. A new condition row appears.
      Option Description
      + AND condition Joins multiple rules together using AND logic exclusively, requiring all conditions to be satisfied together
      + OR condition Joins multiple groups together using OR logic exclusively, requiring the conditions of at least one group to be satisfied
    2. Repeat step 4 to add another condition.

  6. Click Done to save the branch conditions.
  7. (Optional) Add another branch to the condition group:
    1. Click + Add Condition branch. A new condition branch card appears.
    2. Repeat steps 3-6 to add another branch.

      📘

      Be mindful of the following:

      • You can create a maximum of 14 branches.
      • When multiple branches are added, each branch is evaluated in the order in which it is listed.
      • To reorder branches, click and hold ⋮⋮ to drag and drop the branches.

  1. Click Done at the page level to save the condition group settings. The strategy tree appears with the condition group added.

    📘

    The condition group will have a default branch named All Other Visits. This branch addresses situations that to do not meet any of the criteria of the other condition branches within the condition group.


Condition Reference

Geography

📘

JWP gathers geographical data by analyzing a viewer's internet connection through its Global Content Delivery Network (CDN). This method is not always accurate.

The precision of location data can vary depending on the internet connection’s characteristics. Inaccurate location may occur during the following cases:

  • VPNs. If a viewer employs a VPN, JWP’s CDN will identify the location of the VPN server rather than the viewer’s actual geography.
  • Mobile devices. As determined by a service provider’s traffic management, mobile internet users may appear in a general area rather than a precise location.
Type Description
Country Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Country.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select a country.
Region Larger economic or geographic area containing multiple countries, such as EMEA, EU, and LATAM

Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Region.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select a region.
Subdivision Canadian province or US state

Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Subdivision.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select a province or state.

Custom

Type Description
Key Value Pair Custom data added for a specific placement

Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Key Value Pair.
  2. In the next text field, enter a key.
  3. From the next dropdown menu, select the logic operator.
  4. In the final text field, enter a value.

Device

Type Description
Operating System Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Operating System.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select the operating system.
Device Type Category of devices based on primary form factor and use case, such as desktop and phone

Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Device type.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select the device type.

Browser

Type Description
Browser Application used to access and interact with websites and online content, such as Chrome, Facebook, Google Search App, and Roku

Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Browser.
  2. From the next dropdown menu, select the inclusive or exclusive logic operator.
  3. From the final dropdown menu, select the browser.

Page Details

Type Description
Page Domain Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Page Domain.
  2. From the next dropdown menu, select the logic operator.
  3. In the text field, enter a domain value, such as mydomain.com.
Page URL Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Page URL.
  2. From the next dropdown menu, select the logic operator.
  3. In the text field, enter a page URL, such as https://mydomain.com OR https://subdomain.mydomain.com. URLs with www are not valid.
Page URL Query Params Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Page URL Query Params.
  2. In the text field, enter a URL query parameter name.
  3. From the next dropdown menu, select the logic operator.
  4. In the text field, enter a page URL query parameter value.
Referrer URL Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Referrer URL.
  2. From the next dropdown menu, select the logic operator.
  3. In the text field, enter a referrer URL, such as https://mydomain.com OR https://subdomain.mydomain.com. URLs with www are not valid.

Local Date/Time

Type Description
Day of Month Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Day of Month.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a value.
Day of Week Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Day of Week.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a day.
Hour Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Hour.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select an hour. Values are based on a 24-hour clock.
Local Date Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Local Date.
  2. From the next dropdown menu, select the logic operator.
  3. From the date picker, select a date.
Minute Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Minute.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a minute value.
Month of Year Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Month of Year.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a month.
Year Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Year.
  2. From the next dropdown menu, select the logic operator.
  3. From the text field, enter four-digit year.

UTC Date/Time

Type Description
Day of Month Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Day of Month.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a value.
Day of Week Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Day of Week.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a day.
Hour Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Hour.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select an hour. Values are based on a 24-hour clock.
Local Date Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Local Date.
  2. From the next dropdown menu, select the logic operator.
  3. From the date picker, select a date.
Minute Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Minute.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a minute value.
Month of Year Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Month of Year.
  2. From the next dropdown menu, select the logic operator.
  3. From the final dropdown menu, select a month.
UTC Date Follow the steps to set the visit condition:
  1. From the first dropdown menu, select UTC Date.
  2. From the next dropdown menu, select the logic operator.
  3. From the date picker, select a date.
Year Follow the steps to set the visit condition:
  1. From the first dropdown menu, select Year.
  2. From the next dropdown menu, select the logic operator.
  3. From the text field, enter four-digit year.

Updated 2 months ago

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