Add videos for your apps


The first steps to building your OTT Apps are uploading videos and trailers to your JWP account.

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Video landing page on TV and mobile device


When added to your OTT Apps, each video is displayed with the following elements:

  • A video poster card that appears in a shelf
  • A video landing screen that displays the title, description, and trailer of the video
  • A Related shelf that promotes new, unwatched content to your viewers


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Upload a video

Use the following steps to upload a video:

  1. Prepare your video.
  2. From your JWP dashboard Media Library, click Upload.
  3. Click Select a file.
  4. Select a video from your computer.
  5. After the video has been uploaded, click Exit. The Media Library appears.
  6. Click the name of the uploaded video. The details page for the video appears.
  7. Click the name of the video to rename the video.
  8. Enter a Description. The description appears on the video landing screen.

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    The best descriptions are typically 150-500 characters and span 3-5 lines. Descriptions can improve engagement and subscription conversions.

  9. Under Tags, click Single tag, add a tag to define the genre of the channel:
    • Click Single tag.
    • Enter the tag.
    • Click Add. ​
  10. (Optional) Enter additional metadata for the video.
  11. Click Save.

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Sometimes the poster image (preview file, video thumbnail) may not be the most engaging moment of your video. After you have uploaded your video, you can update the video thumbnail.

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Add a trailer to an OTT Apps video

After uploading a video, we recommend uploading a trailer for each video. Trailers encourage more user engagement and a higher conversion rate to a paid subscription.

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Trailer setting


Use the following steps to upload a trailer and associate it with its video:

  1. Prepare your video.
  2. From your JWP dashboard Media Library, click Upload.
  3. Click Select a file.
  4. Select the trailer video from your computer. The video is uploaded to your JWP library.
  5. After the video has been uploaded, click Exit. The Media Library appears.
  6. In the row of the trailer, copy the eight-character MEDIA ID.
  7. Click the name of the video to which you want to associate the trailer. The details page of the video appears.
  8. Under Custom Fields, enter trailerId (in camelCase) for the Key and the media ID from step 6 for the Value.
  9. Click + Add.
  10. Click Save.

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Sometimes the poster image (preview file, video thumbnail) may not be the most engaging moment of your video. After you have uploaded your video, you can update the video thumbnail.

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What’s Next